Digital Analytics Consultant (all genders) 80-100% Basel

In essence, it's about these exciting tasks:

• Creating and configuring tracking concepts: you will work with tools such as Google Analytics, GTM and Tealium to develop accurate and effective tracking solutions.

• Designing cross-channel marketing campaign tracking: You will develop strategies to track and analyse marketing campaigns across different channels to ensure consistent and integrated customer interactions.

• Developing dashboards and reports: You will create user-friendly, meaningful and visually appealing dashboards and reports using Google Looker Studio or Tableau.

• Data analysis and interpretation: You use analytics tools such as Google Analytics, Adobe Analytics or Contentsquare to process and analyse data and derive recommendations for the optimisation of digital platforms and marketing activities.

• Customer consulting and support: You advise customers on analytics topics such as data protection, best practices, technical feasibility, data management and tool selection and support them with other relevant questions.

• Development of customised solutions: You configure, maintain and test individual analytics setups and develop specialised solutions in JavaScript or Python scripts for a wide range of requirements.

• Project management: You will take on the management of internal and customer projects, drive them forward independently and proactively and work closely with customers, external partners and the zweipunkt team.

• Contributing to the company's development: Your commitment and ideas help to shape and develop our company.

Do you have sound expertise and experience in at least one of our diverse areas of work and a solid basic understanding of the entire spectrum of digital analysis? Are you ready to deepen and expand your skills in an environment that promotes growth and continuous self-development? Do you value the highest quality and make a decisive contribution to the success of our services?

Then we look forward to hearing from you! Let's find out together how you can enrich our team at zweipunkt with your talents and ideas.

• With us, you take centre stage: together we develop your professional goals and support you in your further training wishes.

• Attractive working conditions: At zweipunkt, you can expect not only five weeks' holiday per year and flexible working hours with the option to work from home, but also an inspiring working environment with modern office equipment, regular events and a great team spirit.

• Diversity is our daily business: with us, you work with different clients, you are a team member in different roles and you manage a wide variety of projects.

• Role & competency-based work: Zweipunkt's structured and transparent role and competency model allows you to expand your field of action as required and develop your skills in a targeted and self-determined manner.

• Simply collaborative: We maintain friendly relationships with our team, clients and partner agencies with flat hierarchies that offer room for your ideas and development.

• Naturally innovative: you play an active role in shaping your and our future.

You can find out more about us and our organisational model here.

• Hybrides Arbeiten: Du kombinierst Homeoffice, Büro und Einsätze bei Kund*innen flexibel nach Bedarf.

• Fünf Wochen Ferien: Plus ein Jahresarbeitszeitmodell, das dir echte zeitliche Freiheit ermöglicht.

• Inspirierendes Team: Interdisziplinär, offen, herzlich – mit Fachkompetenz, Humor und viel Teamspirit.

• Abwechslungsreiche Projekte: Zusammenarbeit mit führenden Unternehmen und vielfältigen Branchen.

• Gezielte Karriereentwicklung: Mit einem klaren Kompetenzmodell, das dir Orientierung und Wachstumschancen bietet.

• Strukturiertes Onboarding: Du startest mit einem systematischen Einarbeitungsplan und schneller Integration ins Team.

• Regelmässige Entwicklungsgespräche: Persönliche Standortbestimmung und individuelle Weiterentwicklungsziele gehören bei uns dazu.

• Aktive Mitgestaltung: Du bringst deine Ideen in Methoden, Tools und in unsere Unternehmenskultur aktiv ein.

The roles, tasks and responsibilities at zweipunkt are varied. The demands on our employees' competences are correspondingly diverse. The framework for this is provided by our competency model, on which we base our role, task and job profiles as well as the assessment and planning of personal and professional development.

You should have the following for this role:

• You have demonstrable skills in digital analytics and already have experience and knowledge of the above fields of action, tools and technologies.

• You have a passion for working with data and love to advise and support clients on data-related topics.

• You have a basic understanding of digital marketing topics as well as the networked activities on various marketing channels (e.g. social media, SEA/advertising, e-mail, SEO) and their influence on the success of a company.

• You can think in a networked way, find solutions where others only see problems and keep a cool head even in turbulent situations.

• You have strong self-management, social, communication and organisational skills, an interest in entrepreneurial topics and are motivated to actively shape and drive your professional and personal development.

• You have a solid command of German (C1/C2) and English (at least B2/C1), both written and spoken.

Then we look forward to receiving your application documents at jobs@zweipunkt.notexisting@nodomain.comcom.